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Keeping up with the ever-changing contemporary world, Prarthnna's KOVET is a fashion and high-couture brand that offers cutting-edge western clothes, as well as Indo-Western and Indian clothing and accessories that are both fashionable and functional. Helmed by the creative mind of renowned fashion designer Prarthnna, Kovet was inspired by her time as a Best Designer candidate at the JD Institute of Fashion Technology in 1997. Because of the founder’s lifelong enthusiasm for fashion, Kovet soon found the platform to launch Prarthnna’s, the NIFT - New Delhi graduate, childhood dream of being a couture designer. Similar to the link between a painter and his canvas, Kovet as a brand believes that designers and their clients should have a comparable bond to create fashion that blends both contemporary needs and classic style. You should be able to express yourself via your clothing choices, which should be based on your body type, personal style, and personal preferences, among other factors. Prarthnna is a firm believer in her own philosophy that ‘Fashion for Real People, in Real Life’.
Kovet is proudly worn by Indian TV serial actreeses, fashionistas, influencers and film journalists such as Debina Banerjee, Rashmi Desai, Sriti Jha, Preetika Rao, Parul Choudhary, Kavya Khurana, Urvashi Rautela, and many more. Kovet prides its elaborate collection of Noor, Kashi, Luminous, Marigold, Obsidian, and more that bring both Indian and western wear to women who love to flaunt their style and love for fashion to the world. The runway-style collection of Indian Ethnic wear offered by Kovet is segmented into Anarkali, Sharara sets, Lehenga & Sarees. With minimal embroidery and monochrome colors, our off-white sharara set, dress and Drape Lehenga are a rage among modern women who want to feel luxurious without going over the top. The white foil printed Blazers For Women is a breathtaking transitional outfit for corporate women who want to run in between office meetings and parties. The Chanderi Kurta sets and Drape Sarees are reinventing ethnic fashion for women who love comfort and style without losing the elegance of runway-style designs.
Tahweave | Taika By Poonam Bhagat | Tara And I | Taro | Taroob | Tasuvure | The Boozy Button | The Circus By Sana Shah Bhattad | The Hem D | The House Of Hemp
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